2024.04.03
Hyundai Motor Group takes global EV market by storm
Carmaker’s E-GMP-based EVs win World
Car of the Year for 3rd year straight
By Ko Dong-hwan, The Korea Times - Hyundai Motor Group is taking the global market for electric vehicles (EVs) by storm as it has added three new awards to the heap of international crowns it has collected since 2020, according to the country's biggest carmaker, Tuesday.
This year's World Car Awards on March
27 saw Kia's EV9 and Hyundai Motor Company's IONIQ 5 N beating other
world-class brands. The EV9 won in the World Car of the Year and World Electric
Vehicle categories, while the Ioniq 5 N won in the World Performance Car
category.
The group previously saw its vehicles
winning the awards. The IONIQ 5 won in the World Car of the Year and the World
Electric Vehicle categories in 2022 and the IONIQ 6 in 2023 and EV9 in 2024.
The group's latest achievements came
after it launched its E-GMP dedicated EV platform in 2020 and started
pipelining EVs for the global market.
With its latest awards, the group has
won the World Car of the Year category four times in the past decade, the most
among the complete car factories of the world, beating Jaguar Land Rover,
Mazda, Mercedes-Benz, Volvo and Volkswagen Group.
Taking into account the North American
Car of the Year and European Car of the Year awards, the group's accolades
stand out even further across the major car markets in the world such as the
U.K., Germany, the U.S. and Canada, beating other automotive groups. Alongside
the World Car Awards, the two regional awards are considered the world's
biggest recognition for cars.
Out of a total of 274 honors bestowed
by the three awards, Hyundai Motor Group has so far claimed 66, while
Volkswagen Group claimed the No. 2 spot with 33. As per brand, Hyundai Motor
Company and Kia won the highest number of awards with 28 and 27, respectively.
Mazda follow with 19, Volkswagen with 17 and Honda with 16.
Hyundai Motor Group's EVs have
contributed a significant portion to the group's global awards overall. The
IONIQ has won more than half of Hyundai Motor Company's entire prizes, while
the EV9 and EV6 have altogether won 10 prizes for Kia. In the past three years,
66 percent of the group's entire global prizes, 41 in number, were won by its
EVs based on E-GMP.
E-GMP has allowed the group to apply
its EV technologies to all its models by making the platform modular and
standardized.
The group plans to complete a new EV
manufacturing plant in Gwangmyeong, Gyeonggi Province, by June and will start
producing the new EV3 for local consumers. The group's Metaplant America
(HMGMA), Kia's new EV factory in Hwaseong, Gyeonggi Province, and Hyundai Motor
Company's new EV factory in Ulsan are expected to follow with operation
launches.
"We're thrilled our competitive
E-GMP EVs have been recognized by global auto experts," a group official
said. "We'll keep building EV manufacturing plants in different parts of
the world and introduce new EVs to global consumers. Our brand will hopefully
become one of the world's top 3 by 2030."
Source: https://www.koreatimes.co.kr/www/tech/2024/04/419_371900.html