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AMCHAM Joint Marketing & Communication / Legal Affairs Committee Meeting

Friday, May 24, 2024

7:30 AM - 9:00 AM


Grand InterContinental Seoul Parnas, Grand Kitchen (1 Fl.)

The joint meeting between the Marketing & Communication Committee and the Legal Affairs Committee will delve into the intricate landscape of digital marketing and data privacy. We will discuss the essentiality of leveraging customer data for effective marketing campaigns while ensuring compliance with data protection regulations, fostering a balanced approach towards innovation and legal adherence.


TOPIC Balancing Digital Marketing and Privacy
COST KRW 102,000 for members
KRW 102,000 for non-members (My company is an AMCHAM member)
KRW 124,000 for non-members
Noon, Thursday, May 23, 2024

* No refunds or cancellations after this date and time.
* Please complete registration in advance. No walk-ins or payments accepted at the door.
* 2 complimentary admission for Founding Partners.

About the Speaker

Eun Jin Kim, Visiting Professor, Yonsei University Graduate School of Business / Co-CEO of Cosmedique International
Topic : Digital Marketing Trends and Examples 2024

Professional Experience
▪ Visiting Professor, Yonsei University School of Business
▪ Co-CEO, Cosmedique International
▪ (Ex) Marketing Advisor, Glad Hotel & Resort (www.glad-hotels.com)
▪ (Ex) Managing Director, CJ O Shopping
▪ (Ex) Engagement Manager, McKinsey & Company
▪ (Ex) Manager, Samsung Electronics

▪ Seoul National University (BA)

Sun Hee Kim, Yulchon LLC, Partner

Sun Hee Kim is a partner at Yulchon who focuses her practice on Data, AI and ICT sector.

Ms. Kim has extensive experience advising clients on cross-border data transfers, data management and protection strategies, data breach incidents, and responding to government investigations.

She also actively advises global companies relating to various regulatory issues in the technology sector, including telecommunications business, e-commerce, fintech, and AI.

She has been recognized by Legal 500 as Leading Individual in the area of TMT, and by Who's Who Legal as National Leader in the field of Data.

Ms. Kim currently serves and the Co-Chair of AMCHAM’s ICT Committee. She is also actively involved in the International Bar Association as an Officer of IBA’s Asia Pacific Regional Forum. She is a Member of Presidential Committee on the Digital Platform Government (My Data Task Force), and also serves as a member of Telecommunications Dispute Resolution Committee of the Korea Communications Commission.


(email) committees@amchamkorea.org

(phone) 02-6201-2229