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AMCHAM Entertainment & Contents Committee Meeting

Thursday, November 16, 2023

7:30 AM - 9:30 AM


Andaz Seoul Gangnam, Studio 1 (B2)

YouTube has become a crucial platform for cultivating brand fandom. Brands worldwide are using YouTube to connect with customers, expand their business opportunities, and enhance customer love for their brands. Recently, there has been a growing trend of companies expanding their business opportunities through shopping content on YouTube. Join us for a breakfast meeting where two experts from YouTube Partnership Team will share insights on how your business and brand can better communicate with customers.


TOPIC Sharing Best Practices: Developing a YouTube Channel Strategy for the Corporation
COST KRW 100,000 for members
KRW 100,000 for non-members (My company is an AMCHAM member)
KRW 120,000 for non-members
Noon, Tuesday, November 14, 2023

* No refunds or cancellations after this date and time.
* Please complete registration in advance. No walk-ins or payments accepted at the door.
* 2 complimentary admission for Founding Partners.
* Complimentary Parking Available. (Valet parking NOT included.)

About the Speaker

Harim Yoon, Media Partnerships Manager, YouTube
Topic : The Key to Building Fandom on YouTube

● Media Partnerships, YouTube
● Content Business, CJENM
● Content Business Development TV Division, LG Electronics
● TV Marketing & Sales Europe, LG Electronics
● Account Executive, Welcomm Publicis Korea

Eunjin Kwon, Shopping Partnerships Manager, YouTube
Topic : YouTube, Opening a New Era of Video Commerce

● Shopping Partnerships, YouTube
● MCN & Top Creator Partnerships, YouTube
● Account Strategist & Agency Development Manager, Google
● Advertising Operations Associate, Google


(email) committees@amchamkorea.org

(phone) 02-6201-2229