[News Article] Hana Financial launches 18th Smart Ambassador cohort
Hana Financial
launches 18th Smart Ambassador cohort
Im
Eun-byel, The Korea Herald - Hana Financial Group
has launched a team of honorary ambassadors composed of college students to
promote the financial conglomerate, the firm announced Thursday. The 50 student
representatives belong to the 18th team of the Smart Ambassador program. A
total of 963 college students have participated in the program since it was
launched in 2012. This year, one in 13 applicants was selected for the program. The team will
promote the banking group's brand for three months until the end of August,
taking part in various activities, such as visiting the firm’s affiliates and
meeting with their CEOs, producing content for the group’s YouTube channel,
Hana TV, marketing and promoting the group’s sports teams, taking part in the
group’s philanthropic campaigns, suggesting ideas for new business
opportunities and participating in mentoring programs. “I hope the
representatives perform their roles through these diverse activities which they
cannot experience at schools in an innovative way for millennials and
Generation Z,” Hana Financial Group Chair Ham Young-joo said during a ceremony
for the launching of the program held at the group headquarters in central
Seoul, Tuesday. “The experience will
be a meaningful foundation when they start their careers,” Ham said. Hana Financial said
it provides the team members with monetary compensation for their activities,
along with an opportunity to engage in volunteer activities overseas and visit
its overseas subsidiaries. They are also given preferential screening if they
apply for jobs at Hana Financial Group. Source: https://www.koreaherald.com/view.php?ud=20240606050093
2024.06.07